It is quite common for a new web site owner to put together a site without having any real idea of what it takes to make the site rank well in search engines. (more…)
Search Engine Optimization
Avoiding Common Mistakes That Hurt Your Search Engine Rankings
Thursday, December 8th, 2011Is Search Engine Optimization Becoming Obsolete?
Thursday, November 24th, 2011For many years someone with influence on the Internet has periodically made the bold prediction that search engine optimization either was–or would soon be–obsolete. (more…)
Beware of Poor Quality Linking Schemes
Friday, November 18th, 2011At one time every link that was pointed to a site was a good link, and the more links that were pointed to a site, the higher the site ranked. That went out the door around 2005 when Google introduced the concept of a quality link. (more…)
Search Engine Webmaster Guidelines
Monday, November 14th, 2011Every site owner need to be aware of the webmaster guidelines that all major search engines publish. These are the rules can determine whether or not your site will rank well. (more…)
What is Link Rot?
Monday, November 14th, 2011Link rot is something that few web site owners focus on, even though it may have a negative impact on a site’s rankings over time. (more…)
Google’s Panda Updates in 2011
Tuesday, November 8th, 2011Early in 2011, Google stated that they planned to implement over 500 ranking algorithm changes during 2011. They certainly are living up to that promise. (more…)
Are Tag Clouds a Good Idea?
Monday, October 31st, 2011Questions have recently been asked about the SEO value of using tag clouds with web sites. We have a response from Matt Cutts from Google regarding this type of linking methodology. (more…)
What is a Search Engine Spider?
Monday, October 31st, 2011The question of what a search engine spider is and what it can or cannot do is something of a mystery to many web site owners and Internet users. Let’s see if we can clarify this. (more…)
Is DMOZ Still an Important Directory?
Sunday, September 4th, 2011DMOZ.org, also known as the Open Directory Project, stated out in the late 1990s as one of the first major web directories. DMOZ openly shared its data and was used as a seed directory my large and small search engines. At the time it was considered almost mandatory to submit a new web site to DMOZ if you wanted the site to be found by lots of search engines. (more…)
Unoriginal Content and Autoblogs
Monday, February 14th, 2011Based upon several recent warnings from Google, it looks like they may be planning to target autoblogs this year in an attempt to clean up search results. (more…)
